23/07/2025 - Animal products: a new testing ground... which doesn't lack flair

Care, hygiene, food supplements... The pet products market is experiencing sustained growth, as evidenced by the launch of dedicated events such as the CosmoPet International Congress.

Faced with increasingly demanding consumers - concerned about the well-being of their companions - brands must meet high standards: efficiency, practicality, security, but also and mostly product acceptability by the animal.

A new dedicated study offer

At Syres, we are expanding our expertise and now offer specific studies to evaluate products for pets, taking into account both the feelings of owners and the behavior of animals.

Our protocols include:

• THEbehavioral observation of the animal during application or administration
• Le feedback from owners : ease of use, observed reactions, animal compliance
• THEsensory assessment, of use and perceived effects in the time

A committed and representative community

With a panel of more than 8 dog and/or cat owners, we have the capacity to target varied profiles, committed and involved in animal welfare.

Even when the end user doesn't speak, their behavior speaks volumes.
Our tests allow us to collect precise, useful and actionable data to support you in the development of truly suitable products - for owners and their four-legged companions.

Want to try a new product? Let's talk.